Neural matching is an AI system that Google uses to understand representations of concepts in queries and pages and match them to one another. We have systems that work to identify and surface local sources of news whenever relevant, such as through our “Top stories” and “Local news” features. Bidirectional Encoder Representations from Transformers (BERT)...Read More

This underlying structure greatly impacts your search visibility and rankings. Let’s explore how to conduct an SEO audit and identify critical technical issues that might be holding your website back. Ignoring these problems can severely damage your search engine rankings. An SEO audit is a comprehensive evaluation of all technical, on-page, and off-page elements that...Read More

In just 12 months, the team increased organic traffic from just a few hundred visits per month to over 10K—all while driving new customer signups profitably. Emailing relevant bloggers and journalists to tell them about your content. Answers to search queries pulled from a top-ranking page that show up near the top of the SERP....Read More

Knowing search intent lets you produce content that users are more likely to find useful. A sitemap is like a table of contents for your website that search engines can easily understand. The tool lets you monitor your overall organic visibility, where 100% means a top ranking for all keywords and 0% means you rank...Read More

That will be a company that provides local value and local insight to make your business stand out among the competitors. Ultimately, the cost of SEO services will depend on the specific needs of your business and the goals you hope to achieve. This also further optimizes each individual page for better-ranking potential on relevant...Read More